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What does Etsy really take from a sale?
On a $20 US sale you would keep about $17.65 after Etsy’s three main fees, or about $14.65 if the order came from an Offsite Ad.

Three fees apply to each sale: $0.20 to list, 6.5% of the order, and payment processing, which is 3% + $0.25 for a US bank account. Shipping counts towards the 6.5%. Offsite Ads can add 15% on orders they bring in.
What do you need for Etsy?
- Something Etsy allowsEtsy has its own rules on what you may sell, so read them first.
- A shop and a bank accountYour processing rate depends on where your bank account is.
- Photos and listingsEach listing lasts 4 months, then renewing it costs another $0.20.
What comes off each sale
| Cost | Amount | What it means |
|---|---|---|
| Listing fee | $0.20 | Per listing, for 4 months, sold or not |
| Transaction fee | 6.5% | On the total order, shipping and gift wrap included |
| Payment processing (US) | 3% + $0.25 | Varies by country, and comes on top of the 6.5% |
| Offsite Ads | 15% or 12% | Only on orders from those ads. 12% once a shop has made $10,000 in 365 days |
On a $20 sale with no shipping: $1.30 transaction fee, $0.85 processing and $0.20 listing, which is $2.35, so you keep $17.65. An Offsite Ads order adds $3.00. These are our sums on Etsy’s rates.
What it adds up to
| Sales of a $20 item | Buyers pay | You keep | If every order came from Offsite Ads |
|---|---|---|---|
| 10 sales | $200.00 | $176.50 | $146.50 |
| 50 sales | $1,000.00 | $882.50 | $732.50 |
| 100 sales | $2,000.00 | $1,765.00 | $1,465.00 |
No shipping, a US bank account, before materials and postage. Our sums on Etsy’s numbers above: an example, not a promise.
When does Etsy pay you?
| Question | Answer |
|---|---|
| New sellers | Funds generally eligible 14 days after a sale, and it can take longer |
| Reserve | Etsy can hold back part of each sale for shops without a track record. Adding tracking can release it |
| New bank details | A 5-day hold applies |
| Paid out at | Deposit minimums vary by location |
What is the catch with Etsy?
- You pay the listing fee whether or not the item sells.
- If an item with several in stock sells, the listing renews and you pay $0.20 again.
- Small shops can opt out of Offsite Ads. Once a shop has made $10,000 in any 365 days, it cannot.
- Fees are only part of it: materials, shipping and your own time are not counted here.
How to start with Etsy
- Check what you may sellRead Etsy’s rules for your product type.
- Price with the fees inRun the $20 sum on your own price.
- Decide on Offsite AdsIf you are under $10,000, choose whether to opt out.
- Check your country’s rateProcessing fees differ by where your bank account is.
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Sources
- Etsy Help: fee basics, checked 5 Nov 2026
- Etsy Help: listing fees, checked 5 Nov 2026
- Etsy Help: payment processing fees, checked 5 Nov 2026
- Etsy Help: Offsite Ads, checked 5 Nov 2026
- Etsy Help: why hasn’t my money been deposited yet?, checked 5 Nov 2026
- Etsy Help: payment account reserve, checked 5 Nov 2026
- Etsy Help: how to receive your deposit, checked 5 Nov 2026